Football season is in full swing! But how can your restaurant make the most of the football season? Take a look at this article from 9 Fold on 7 ways you can boost restaurant sales during football season.
https://9fold.me/7-ways-to-boost-restaurant-sales-during-football-season/
Brand Partnerships
Our friends at MailChimp have put together a great article on how to set up brand partnerships. This can look like partnering with one or more small business to promote a project, product, or event! Read the full article to how to successfully set up a collaboration!
https://mailchimp.com/courier/article/how-to-get-brand-partnerships-right/
Have you Gone Live Yet?
Have you gone live yet? Have you tried a Facebook or Instagram live session yet? They can be a great way to engage with your audience and show your authentic selves (nobody expects a live to be perfect and if it's not it can create even more warm feelings from your customers!).
Need some more reasons to give it a try? Check out this great article by Hootsuite: https://blog.hootsuite.com/social-media-live-streaming/
Free Marketing consultations
Did you know that LMSA offers free marketing assistance? From Facebook events, to radio ads, to social media - Jennifer can discuss your needs, brainstorm ideas, and provide suggestions for your business!
https://laramiemainstreet.org/business-resources
Instagram Reels - 3 easy steps
Want to make an Instagram Reel for your business but not sure how to do it? Check out these 3 easy steps from our friends at Later.com to make your first Instagram Reel! And once you get the hang of it I’m sure you will make many more!
https://later.com/blog/create-instagram-reels/
Add us as a Co-host on Facebook Events
Summer events are in full swing! When you add your event to Facebook be sure to add @downtownlaramie as a co-host. This will allow your event to show up on our Facebook events and we create upcoming events social posts based off of this page!
To add us as a co-host check out these steps: https://www.businessinsider.com/how-to-add-a-host-to-a-facebook-event
What is the Marketing & Promotions Committee
The Marketing & Promotions Team is charged with enhancing the image and prospects of the downtown’s unique social, economic, and cultural character through special events and marketing campaigns!
You’d love volunteering on this committee if you...
💖 love downtown Laramie
👨🏽🎨 are a creative thinker
📣 enjoy marketing
🎉like event planning
Find the next Marketing and Promotions meeting on our event calendar on our home page (scroll down a bit to view) https://laramiemainstreet.org
What's the deal with hashtags
A hashtag is a word or phrase preceded by a hash sign (#), used on social media websites to identify digital content on a specific topic.
Adding hashtags can help your content reach new audiences - think of them as keywords for specific topics, products, or locations. Users can follow specific hashtags to stay up to date on topics they are interested in. So even if they don't follow you they might see your content because of a hashtag.
Try adding hashtags that relate to your location, products and services, or trending topics to reach those new customers!
Promotions for 307 Day
307 day is coming up this Sunday, March 7th - it's a great day to celebrate all Wyoming has to offer! Your business can utilize 307 day as a marketing opportunity to encourage customers to engage with your business. Showcase any WY made products, update your window display with Wyoming themed items, remind customers of your shopping/dinning options, run a special offer or social media contest - there are lots of possibilities.
Not open on Sunday? Celebrate the whole week - it will give customers more flexibility to visit your business!
Want to brainstorm marketing for your business? Contact Jennifer for your free consultation at marketing@laramiemainstreet.org
Brandin
Branding in so important for your business - and it not only encompasses the visual aspects of your company (logo, fonts, colors) but your business' voice as well. When creating marketing materials, stay consistent with your look and how you speak to your audience. This will allow audiences to easily recognize your content and what your business is all about!